Build and run your own organization of creators and merchants.
Add your creators, partner with merchants or agencies, set each program's commission and keep a record of every reward paid that the creator confirms.
For shops that outgrew a simple affiliate plugin, agencies and team leaders. A creator's commission comes from the sales its own referral link made, not from the people it brings in.
I run a shop
I lead a team of creators
Statement
Order 1042
| Item | Amount |
|---|---|
| Sale amount | $98.00 |
| Commission (30% of the sale), to the creator | $29.40 |
| Platform fee (20% of the commission) | $5.88 |
| Your cost | $35.28 |
- Recordedon Sep 2, 2026
- Helduntil Oct 2, 2026
- Approvedon Oct 3, 2026
- Paid by youon Oct 9, 2026
- Confirmed by the creatoron Oct 10, 2026
Sample figures, not a real sale. The fee here follows the Free plan.
How it works
Four steps, in this order.
Register your shop
Add your shop and connect it with the shop plugin or report sales with the API, so sales arrive without manual entry.
Create a referral program
Set the commission, the currency, the hold days and whether creators join automatically or after your review.
Add your creators
Put the creators you already work with on your private roster by their email, or find more in the public influencer list.
Pay and record
When a commission is approved you pay the creator yourself and record it. The creator confirms it arrived or says it did not, and both of you see the same record.
What you can always see
Every commission with its creator and status
Each sale a creator's referral link made, with the creator, the commission and its status.
Every reward you recorded
Unpaid, paid by you, confirmed by the creator or reported as not received: the record is kept, entries are added and never edited away.
The terms each creator sees
A program's commission, cookie days and hold days are on its page before a creator joins, and each creator sees its own commission for every sale.
The fee, in numbers
bffy.ink's fee is a share of the commission, never of the sale, and on bffy.ink you pay it on top: the creator receives the whole commission.
Connect your shop and your tools
For people who run their own program: each integration and developer tool by name, what it does and where it stands today.
| Integration or tool | What it does | Today |
|---|---|---|
| HTTP API (OpenAPI 3.1) | Report sales and manage programs from your own systems with your account's API key. | Available |
| WooCommerce plugin | Reports the orders and refunds of a WooCommerce shop. We send the plugin file on request. | Zip on request |
| Cafe24 app | Reports the orders and refunds of a Cafe24 shop. Being tested on a test shop. | In testing |
| Shopify app | Reports the orders and refunds of a Shopify store. Being tested on a development store. | In testing |
| TypeScript SDK | Calls the API from Node.js and TypeScript. | Available |
| Python SDK | Calls the API from Python. | Not released yet |
| PHP SDK | Calls the API from PHP, for shops. | Not released yet |
| affy CLI | Every agent operation as a terminal command, with JSON output. | Not released yet |
| Agent skill | Shows a coding agent how to connect a shop to the API, with a test key first. | Not released yet |
| MCP server | Lets an AI agent use the same operations; actions that need approval wait for a person. | Not released yet |
An item says available only once anyone can install it.
Plans
One monthly price per plan. The plan also sets the platform fee on each commission.
| Plan | Per month | Creator link clicks per month | Platform fee, share of the commission |
|---|---|---|---|
| Free | Free | 300 | 20% |
| Launch | $29 | 10,000 | 15% |
| Growth | $79 | 40,000 | 10% |
| Scale | $179 | 150,000 | 5% |
| Enterprise | Custom | Custom | 0% |
Click allowances may change after the first 30 days of real traffic.
For agencies and team leaders
Sign up as an agency for free. Find creators in the public influencer list and contact them, and find merchants in the merchant directory and propose a partnership: the merchant accepts or declines it.
Questions people ask first
- What is a commission paid on?
- On a sale that a creator's referral link made, at the commission the program states, after the program's hold days.
- Who pays the creators?
- You do, directly. You record each reward in bffy.ink, and the creator confirms it arrived or reports that it did not.
- How much does bffy.ink take?
- A share of the commission, never of the sale: 20, 15, 10, 5 or 0 percent by your plan, paid by you on top of the commission.